name：guiyang zhu
professional title：lecturer
research area：price promotion; online reviews; fake reviews; live streaming
biography：
guiyang zhu, born in 1991, comes from xinyang, henan province and obtains phd degree from school of management, xi’an jiaotong university in june 2022. in september 2018, she received csc sponsorship and studied in nus as a visiting student until july 2020. now, she works as a lecturer in hangzhou dianzi university. she is especially good at building and ****yzing mathematical model. also, she likes playing badminton and going hiking.
publications：
[1] zhu g, chou m c, jia t. national brand’s promotional pricing and advertising policies: spillover effect and quality difference[j]. engineering optimization, 2021: 1-17.
[2] zhu g. optimal pricing and ordering policy for defective items under temporary price reduction with inspection errors and price sensitive demand[j]. journal of industrial and management optimization, 2022, 18(3): 2129.
[3] santoso m p, zhu g. covid-19: rapid digitalisation and transformed ways of working in the face of a pandemic[j]. world scientific book chapters, 2022: 320-344. in global supply chains in a glocal world the impact of covid-19 and digitalisation, chapter 15